AI, tariffs and inflation have been consistent topics for companies. How they respond to these trends is critical. How firms in the Nasdaq 100 (QQQ) address these concerns can signal broad market sentiment. A report that showcases exactly what a firm said about these crucial issues could help save hours of research time.

We used our agentic AI tool—Alfa™—to process transcripts from every earnings call in QQQ to isolate who is talking about AI, tariffs and inflation. Here’s the report Alfa™ created, or, the Alfa™ Angle.

QQQ earnings summaries on AI

The Trade Desk, Inc.

• The Trade Desk, Inc. has significantly integrated AI into its Kokai platform, enhancing various aspects of digital advertising. Clients using Kokai have experienced substantial performance improvements, such as Samsung's 43% increase in reaching target audiences and Cash Rewards' 73% improvement in cost per acquisition.  The introduction of DealDesk, leveraging AI forecasting, aims to optimize deals between advertisers and publishers, showcasing alternatives when deals underperform.  AI plays a crucial role in campaign optimization, allowing for better forecasting and supply path optimization, which has led to more than a 20% improvement in key performance indicators.  The supply chain in advertising is being reshaped by AI, which helps in understanding deal performance and pacing. The Trade Desk emphasizes the pace of AI-driven innovation, with distributed AI allowing for rapid development and deployment of new features. AI is transforming the advertising landscape, providing transparency and efficiency in media buying. The company highlights AI's role in ensuring transparency and objectivity, crucial for long-term trust in AI-driven buying. AI has also enhanced client engagement, with tools that facilitate a dialogue between human input and machine learning for campaign optimization. Looking forward, The Trade Desk sees AI as a pivotal force in its future growth, enabling the company to lead in the evolving digital advertising space.

Shopify Inc.

• Shopify has been proactive in AI integration by developing early integrations for platforms like Instagram and YouTube, and more recently, a Roblox integration for the metaverse. They have also introduced Shoplite, a suite of products designed to facilitate seamless shopping experiences through AI platforms, enabling consumers to discover and purchase products through conversational agents.  Shopify launched a catalog in Q2, providing AI partners and shopping apps with real-time access to millions of products, simplifying the process for AI agents to search and pull product data. The Universal Cart and CheckoutKit allow shoppers to hold items from multiple stores in one spot and complete purchases without leaving the chat, with CheckoutKit already being used by Microsoft's Copilot.
• Shopify's Sidekick offers merchants data analysis and performance insights, helping them address business challenges like inventory optimization and customer churn analysis. This tool provides actionable insights quickly, freeing merchants to focus on strategic decisions.  Additionally, Shopify launched an AI store builder that can create a custom online store in seconds, further lowering the barrier to entry for merchants. The Shop app has seen significant growth, with AI-powered enhancements improving user experience and engagement.
• Shopify emphasizes its partnerships with AI companies, highlighting its collaborations with OpenAI and others to facilitate commerce experiences. They aim to ensure that Shopify merchants are well-prepared for shifts in commerce channels, such as the potential increase in traffic towards AI assistants.  Shopify is preparing for changes in traffic patterns towards AI assistance, ensuring that its merchants remain at the forefront of commerce innovations.

Adobe Inc.

• Adobe is leveraging AI as a core component of its growth strategy, integrating it into creative tools like Photoshop and Illustrator to enhance productivity and creativity for billions of users.  The company is also using AI in its marketing solutions, enabling personalized digital experiences and optimizing content delivery across various channels.  AI-driven revenue growth is evident, with AI products like Acrobat AI Assistant and Firefly contributing significantly to Adobe's financial performance.
• The Firefly app is a key AI innovation, empowering users to generate and iterate on creative content with enhanced control and precision.  Adobe's GenStudio integrates AI to streamline creative ideation and production, offering a comprehensive solution for performance marketing.  AI is also enhancing Acrobat and Express, allowing users to create impactful content more efficiently.
• Adobe is focused on AI monetization, with plans to surpass $250 million in AI direct ARR by the end of fiscal 2025.  AI is transforming content creation, enabling the development of high-quality content with greater agility and efficiency.

See what all the other companies in QQQ are saying about AI, tariffs and inflation here

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